Jinsoo kim is a seasoned professional with extensive experience in product development, user experience design (UED), and research methodologies.
Jinsoo kim is a seasoned professional with extensive experience in product development, user experience design (UED), and research methodologies. With a career spanning over 12 years, Jinsook has successfully navigated various roles that emphasize collaboration, innovation, and strategic leadership. Currently serving as the CEO of a forward-thinking company, Jinsook has implemented transformative strategies that have revitalized the organization and enhanced its market position.
Professional Background
Head of Product Council
In her role as the Head of Product Council (PC), Jinsook has spent over 1.5 years establishing and refining the Product Development Process (PDP). She has been instrumental in reviewing critical documents such as concept proposals, market requirement documents, and product requirement documents. Through weekly PC meetings, Jinsook has made key decisions on cross-business unit issues, ensuring alignment and collaboration among diverse teams.
Research Expertise
With over 9 years of experience in user research, Jinsook has performed and managed a variety of studies, including cognitive modeling, group experiments, usability tests, ethnographic field studies, surveys, and log data analysis. Her comprehensive understanding of user behavior informs her approach to product development and design, allowing her to create solutions that resonate with users.
Leadership in User Experience Design
As the Head of User Experience Design, Jinsook has collaborated with multiple business units—including engineering, marketing, customer care, sales, and ad systems—over a span of more than 5 years. Her ability to bridge gaps between teams has fostered a culture of collaboration and innovation within the organization.
People Management
Jinsook excels in people management, successfully guiding her team toward achieving business goals while supporting their personal growth. Her collaborative approach ensures that team members are engaged and empowered to contribute to the company’s success.
Strategic Vision as CEO
After stepping into the role of CEO, Jinsook developed a new strategy aimed at differentiating the company in a competitive market. She actively reviews plans with business unit leaders and functional teams while also focusing on user interface (UI) improvements. Recognizing that users derive value from UI interactions, Jinsook's initiatives have played a pivotal role in turning around a company that had consistently lost market share for many years.
Specialties
Jinsook possesses a unique blend of research expertise and practical application. Her extensive experience in various research methodologies—from surveys to field studies—equips her with the knowledge to identify the strengths and weaknesses of each approach. She understands how to select the best methodology based on project constraints while recognizing that research alone may not solve business challenges. Motivated by problem-solving, Jinsook focuses on solutions that encompass UI design as well as organizational processes.
Conclusion
With a robust background in product development, user experience design, and strategic leadership, Jinsook exemplifies a dedicated professional committed to driving innovation and enhancing organizational performance. Her ability to integrate research insights into actionable strategies positions her as a valuable asset in today’s dynamic business environment. As she continues to lead her company toward success, Jinsook remains focused on creating impactful solutions that meet both user needs and business objectives.
Citations: [1] https://www.linkedin.com/in/jinsook/