Fractional CMO | Experienced Sales & Marketing Professional | Revenue-Driven Results | Start-Up Acceleration | Data-Driven Marketing Strategist | Product Management Expert
About
With over 25 years of marketing experience, including roles as a CEO and Fractional CMO, I have developed a deep understanding of brand development and revenue growth. My career has been focused on using a range of marketing tools, such as PPC, SEO, Influencer Marketing, and Event Marketing, to build and strengthen brands. A key achievement was leading the product management for an Online Franchise Dealer Portal, an innovative B2B subscription model, which generated $24 million in revenue over four years. My approach is centered around implementing effective digital marketing strategies, contributing to enhanced brand recognition and business performance. This experience is well-suited for roles requiring a strategic yet hands-on approach to digital marketing, where data-driven decisions and a clear vision are essential for driving growth.